Category: Sales

Powerpoint presentations that empower employees

Emma

For a certain generation, the mention of powerpoint presentations conjures memories of GCSE IT classes; of those days spent, aged fifteen or sixteen, completing simple and apparently banal tasks on software barely understood by the teachers. This generation probably remembers making sales presentations for fictitious companies for whom posters and other marketing material were also produced using programs such as Corel Draw and Publisher. Market research, meanwhile, was recorded using Access. Altogether, these kinds of information technology classes felt like jumping through a series of hoops. Powerpoint design often seemed twee and irrelevant in those days and pupils soon tired of its basic visual effects consisting of dissolves, fade-in and out and of various styles and sizes of font.

This same generation is now discovering that Powerpoint presentations do in fact have a wider use. Beyond the classroom they can have a real impact in the workplace. In fact, some employees’ career progress is dependent upon their ability to communicate ideas to audiences large and small and Powerpoint design skills greatly aid such communication. Especially in fields such as sales, marketing, banking and advertising but also in public sector jobs such as the police, the NHS and teaching, conducting a meeting with the assistance of Powerpoint will often mean conducting a successful meeting. When we talk about the success of a presentation we mean one that instantly captures the imagination of the audience. A good presentation should succeed in boiling its content down to the most simple of formulations, whether they are visually or textually based. It should also expand on its points in a memorable way that sustains the attention won at the start.

This may sound easy, but it depends on having a nuanced technical understanding of how Powerpoint works. This means gaining an awareness of how to make a presentation in the first place – from deciding what material must be emphasised, what tone should be adopted, whether to use images, texts, graphs or a combination of these – as well as an awareness of how a presentation will be received. Employees using powerpoint presentations will feel empowered when they have mastered the skill of giving a good presentation. Powerpoint design does not require artistic or technological genius, but rather a clear-headed approach to communication. Indeed, the most effective sales presentations often demand little in the way of creative expertise: anyone can get ahead using Powerpoint provided they put themselves in the shoes of their audience and turn basic skills to their advantage.

Please visit https://www.eyefulpresentations.co.uk/

Powerpoint presentation design – more than a bunch of slides

Emma

Powerpoint Presentations are very simple to put together, but excellent Powerpoint design is extremely hard. Pushed for time, most of us will sling together a bunch of slides based on our talk, perhaps illustrating some key points. The versatility of Powerpoint makes this easy – too easy. Thanks to the user-friendliness of the programme, you can very quickly build up slides with text, images, audio and video, transitioning to each other with a range of special effects. But that’s not enough. Good sales presentations are more than window-dressing, and if you don’t know what you’re doing your audience will find out pretty soon.

Bad Powerpoint design simply repeats what the audience hears in your spoken presentation. Good design has a narrative: a story that moves through the presentation and that is communicated with conciseness and clarity. The visuals matter, but only in pointing to this primary aim. People take in information in different ways, so don’t assume that the slides are an optional extra to the talk you write. In many cases these snapshots will be most or all of what a viewer/listener takes away.

This isn’t something that just anyone can do – at least not without training. If you work in a business of any size, you’ll already understand that. Although you can put together your own copy, it’s far more effective to hire a copywriter to do it for you. Anyone can write; not everyone can copywrite (although in smaller organisations they may try). Powerpoint is the same. The problem is that the ease of using the software means there are a lot of dilettantes out there, with the obvious results. Creating a really killer slideshow is actually quite an art; it’s just that creating a mediocre slideshow is within anyone’s reach – just as writing a bad sales pitch or website landing page is something anyone can do.

If your Powerpoint design is letting you down, there are companies who can either do it for you or train someone within your organisation so that they can create high-quality sales presentations. Great powerpoint presentations don’t just happen by themselves; they are crafted, just like any other worthwhile product – copy, artwork, software, a website. As in anything like this, the proof of the pudding should be in the eating, and very quickly. Return on investment is the only meaningful measure of success when hiring a service like this, and you should see it almost immediately in the form of successful bids and convincing presentations.

Please visit http://www.eyefulpresentations.co.uk/

http://www.eyefulpresentations.co.uk/

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Presentation Creation and Presentation Training with a story

Jo

When it’s just you and a buying panel, having excellent presentation creation tips and tricks in your arsenal can make all the difference. You may know your product is the best on the market and believe in it utterly, but with as little as ten minutes to get people inside your mind, it can be nearly impossible to convey all you need to say.

Some people deal with this by using slides and Powerpoint presentations to convey additional information on top of what they’re saying. However, badly designed Powerpoint presentations can become a crutch. Far too many sales people expect prospective clients to essentially sit in a line reading a long list of key points which are the result of someone struggling with Powerpoint design, desperately trying to put together as much information as possible in order to convince the people they’re looking at.

But if those people had wanted a comprehensive list of everything about your product, they would have asked for it. These are busy business-people who don’t have a lot of time, and the face to face nature of a presentation is what they need to be able to take in key information and make a decision one way or the other hopefully in your favour! This can intimidate sales people, particularly those working for small businesses whose job isn’t sales oriented in the day to day. A manager or tech whiz can’t become a sales person overnight without really fantastic tools.

Luckily, face time means that fantastic presentation creation, combined with winning sales technique, can influence people enormously in just a short amount of time. What is needed is effective Powerpoint design that makes the uses of the productive or service not just clear, but appealing. If people walk out of a meeting room having had an entertaining and enjoyable experience, they will associate the company giving the sales presentation with good thoughts. When it comes to a concrete decision – whether that’s a few hours, days or months down the line – they’ll remember the appeal of the well-executed presentation, and be influenced to opt for your company.

Whether a company opts to take the route of outsourcing their sales presentation designs to efficient professionals who know what they’re doing, or investing in training experiences for their own staff to make them more effective in the meeting room, the issue of effective sales is key to any company’s success. A good Powerpoint presentation is an advertisement, an information resource and an enjoyable experience all in one.

Please visit https://www.eyefulpresentations.co.uk/

http://www.eyefulpresentations.co.uk/

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Business proposal writing: a crucial skill in the modern world

Jo

business proposal writing is all about getting into the needs of the client.  Many professionals think that they can write a good proposal if they know a lot about the bid, but many people make the mistake of failing to give sufficient consideration to the client’s position.  If this could be the case in your business, you may find that some professional bid support will give your company a real boost.  Similarly, many sales teams approach their presentations in the same way they have for years, and a few changes in their strategy might really have an effect on sales figures.  It can be difficult for teams to rethink their strategies at the drop of a hat, and therefore a bit of sales presentation training might be exactly what you need.

Business proposal writing can be a stressful business; with million pound contracts at stake, the content of a business proposal might be the most important thing you write in a year.  If your entire team’s job security is dependent on the outcome of your presentation, it certainly seems worth taking some advice on how to construct a bid.  Perhaps the most important element of any bid is clarity, as clients who receive several submissions will have limited time in which to read through many documents.  If you can help them by summarising the content of your proposal in 2-3 sentences at the outset, your proposal will certainly have a head start.  This enables you to highlight the key strengths of your presentation at the outset, so that the reader knows what to look out for.  Nobody likes having to read a document twice before they properly understand what the writer is trying to convey, and by inserting a clear summary at the start, you can ensure that your document will not demand this kind of attention.

It is also a very good idea to include visual elements in your presentation as much as possible.  Logos, images, charts and graphs will greatly enhance the appeal of your document and make it much easier for the reader to understand.  Ploughing through pages of written text is not always conducive to engaging the reader and ensuring that they remember your proposal over the many others they have to read.

The best written proposal can fall flat if it is poorly delivered, which is why sales presentation training can be an extremely valuable investment.  If your business proposal writing is streamlined and your presentation style is original and effective, you should have few problems in securing the contracts that will make you the envy of your colleagues. Once start seeing the positive results, you may end up thinking that paying for bid support is priceless.

Please visit http://www.salesengine.co.uk/ for further information about this topic.

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You should grasp the opportunity to learn PowerPoint design

Jo

Are you one of those employees who cringe every time your manager boss asks you to make PowerPoint presentations? If so, you’re not alone. Many people share that opinion.

These days it’s not acceptable to merely show a few good looking slides. Your PowerPoint presentations have to have power. They need to change people’s perceptions and stay with the audience. You need to relay a strong story that puts over a straightforward message.

Sales presentations are regularly done in PowerPoint because you can show diagrams, graphs, images and add audio. These are essential elements when it comes to attracting prospective customers and, if they are utilised properly, can lead to a massive increase in your sales figures.

Your sales presentations need to be able to capture the interest of the audience and this can be tough to achieve. A lot of people have a short attention span and in order to enthrall them you have to come up with something truly special.

It’s amazing how many sales presentations fall flat merely because the powerpoint design is not well thought through. merely Just throwing a few slides together can’t work. Like a story, a PowerPoint design should include an introduction, middle – the section where you show off your product and its advantages, and an ending.

So by now you’ve probably worked out that making good PowerPoint presentations is a bit more complex than you first thought and you might be wondering how you can get some assistance.

Eyeful Presentations is a UK firm that specialises in PowerPoint design. They’ve been around since 2004 and since that time have designed PowerPoint presentations for enterprises such as Microsoft, JP Morgan and Santander.

They offer a variety of services from checking over your presentations and making recommendations for development, producing state of the art customised sales presentations, right down to motivating your sales team.

Whatever your requirements Eyeful Presentations can assure you of one thing – presentations are what they do best.

You owe it your organisation to seize the opportunity to learn powerpoint design from the industry leader.

Please visit http://www.eyefulpresentations.co.uk/ for further information about this topic.

http://www.eyefulpresentations.co.uk/

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